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May 08 2013

Pak Suzuki Sold Most Certified Used Vehicles In Few Hours

Fourth time in a year Pak Suzuki one of the local affiliates of Suzuki Motors Corporation of Japan were presenting used cars for sale. Because of little advertisement, very small numbers of people know about it. But company seems to be satisfied with the turnout of buyers who bought most cars within the first few hours of one day event.

Event held in Expo Centre Karachi and it went very successful. Although Karachi is one of the suspicious lands yet only 136 vehicles were displayed by Pak Suzuki. The officials of the company are now planning these kinds of events in other cities including Lahore and Islamabad too.

One of the drawbacks of the imported used cars is the lack of after sales services and slightly higher maintenance cost. But officials of Pak Suzuki said we are providing certified used cars with satisfactory company services and 6-months to one year warranty.

The managing Director of Pak Suzuki Mr. Hirofumi Nagao told that “We think this is very marvelous response from our side to the used imported cars in Pakistan”.  There was one problem we faced is of the lack of advertising of the event. Some of the visitors said and had the opinion that event was not advertised properly, otherwise more people would have reported in the event like this.

Here are the names of vehicles which were displayed in the event. 

  1. Suzuki Mehran
  2. Suzuki Alto
  3. Suzuki Cultus
  4. Suzuki Swift
  5. Suzuki Liana
  6. Suzuki Bolan

Most of the were less than 3 years old but we could have found four to five years old car models too. The specifications were mentioned on big paper sheets on the wind shield and also the price was kept 5 to 15 percent higher than the local market. But the dealers of Suzuki said and defended it by saying that customers are ready to pay higher price.

Although this business model is seemed to be new in Pakistan yet it is getting a wide appreciation. Through this event a awareness has been created and now more people are looking forward to buy certified cars.  






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